Made to your measurements — every pair customisableMade in our own denim labHand-finished, one pair at a timeSeven-day exchange
Made to measure

Build a pair that exists exactly once.

Nothing on the shelf quite right? Choose the fit, the length, the waist, the shade, the wash and the fabric, and we will make the pair around you instead. Ready in 10–12 working days.

How it works

Four steps, one conversation

There is no form to fill in and no configurator to guess your way through. We talk to you.

01

We sit down together

In person or online, whichever suits you. There is no form to fill in.

02

You see the fabrics

We show you the shades and the cloths — rigid, stretch and knit denim, chambray, tencel — and you tell us what you have in mind.

03

We take your measurements

Production starts the moment we have them. Fit, length, waist, shade, wash and fabric are all yours to set.

04

Ready in 10–12 working days

Priced at the consultation, because it depends on the style and the wash you choose.

What you choose

Everything, essentially

01 — Fit

Slim · Straight · Bootcut · Wide leg · Your own

02 — Length & waist

Measured to you

03 — Shade & wash

Raw indigo · Light stone · Jet black · Camel twill · Chosen with you

04 — Fabric

Rigid denim · Stretch denim · Knit denim · Chambray · Tencel

The cloth

Five to pick from

All of it pre-shrunk before it is cut, so the pair stays the size it started.

Rigid denim

10–12 oz. No stretch — it breaks in over months and holds its shape.

Stretch denim

10–12 oz. Moves from the first wear.

Knit denim

10–12 oz. The softest of the three, and the one used for the kids’ styles.

Chambray

Lightweight. Used for shirting and the summer co-ords.

Tencel

Lightweight, with more drape than cotton.

The wash

Or describe one to us

Raw indigo

Raw indigo

Light stone

Light stone

Jet black

Jet black

Camel twill

Camel twill

Every wash is run in our own laundry, so these are a starting point rather than a menu. If you have seen a shade you like, bring a photograph.

Next step

Book a consultation.

In person or online, whichever suits you. Priced at the consultation — it depends on the style and the wash.

Unsure of your size? Bring, or send a photograph of, a pair you already love and we will match the pattern.

Newsletter

First look at every drop

New fits, restocks and wash releases — before they reach the grid. No more than two emails a month.

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